Lex Fridman Podcast
#434 – Aravind Srinivas: Perplexity CEO on Future of AI, Search & the Internet
Aravind Srinivas
Yeah, so perplexity makes answer the first party characteristic of the site, right? Instead of links. So the traditional ad unit on a link doesn't need to apply at perplexity. Maybe that's not a great idea. Maybe the ad unit on a link might be the highest margin business model ever invented.
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