#405 – Jeff Bezos: Amazon and Blue Origin

5644.386 - 5672.034 Jeff Bezos

where somebody a long time ago invented that metric. And they invented that metric. They decided we need to watch for customer returns per unit sold as an important metric. But they had a reason why they chose that metric, the person who invented that metric and decided it was worth watching. And then fast forward five years. That metric is the proxy. The proxy for truth, I guess.