Leap Academy with Ilana Golan
Tom Bilyeu: How I Proved Everyone Wrong and Built a Billion-Dollar Brand
Tom Bilyeu
One, you're gonna wanna try to mitigate all the things you're afraid of. Fear is a wonderful emotion to assess and go, okay, cool, what am I afraid of? So rule number one in business is avoid a mortality event. Okay, cool. So if we bottle the equipment up front and it doesn't work, mortality.
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