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The Looming TikTok Ban

2445.56 - 2465.483 Alan Rosenstein

Those network effects will take a huge hit and will put TikTok not just in the United States, but also globally at a pretty profound competitive disadvantage relative to other competitors like Instagram Reels, like YouTube Shorts, that will include, in addition to other countries, the very important, the culturally very important user base of Americans.

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