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Freakonomics Radio

506. What Is Sportswashing (and Does It Work)?

Thu, 9 Jun 2022

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In ancient Rome, it was bread and circuses. Today, it’s a World Cup, an Olympics, and a new Saudi-backed golf league that’s challenging the P.G.A. Tour. Can a sporting event really repair a country’s reputation — or will it trigger the dreaded Streisand Effect?

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