Decoder with Nilay Patel
Why every company wants a podcast now
Nick Quah
When it comes to something like investors trying to shape a message, trying to build their brand, they already have a copious amount of power there. And what's actually happening If they do carve together a following or community around whether it's a podcast or their blog, it is more of just sharpening their image in front of a pretty well sort of bought-in following.
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