Decoder with Nilay Patel
Why every company wants a podcast now
Nick Quah
mode of outreach. So the example you gave, if you're a 22-year-old musician rolling out your music on TikTok or a couple years ago, SoundCloud, right? That is a different power dynamic, right? That musician has no power. So they're essentially just pulling the slot machine levers of the internet to see if they can increase their power again in front of more people.
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