NBCU's streaming chief isn't worried about you canceling cable

796.709 - 820.871 Matt Strauss

And what I mean by that is that people who maybe did cut the cord, part of the rationale, I believe, was because they thought they were going to save money by going and just getting some streaming services. And to a certain extent, that was true for some period of time. But it was very predictable that the cost of content hasn't gone down, the cost of sports rights haven't gone down.