Decoder with Nilay Patel
How influencers are changing advertising with Digitas CEO Amy Lanzi
Amy Lanzi
Or you then bake that capability into the agency and so now the agency can service that and use those products that are run at the center and then they're able to then build that into the actual value prop and the delivery model of the agency. So that's how a capability starts at the center and some things do stay in the center.
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