Decoder with Nilay Patel
How influencers are changing advertising with Digitas CEO Amy Lanzi
Amy Lanzi
So previous to, I'll explain through previous to Digitas, I was running the commerce practice for the group. That was my job. My job was to build the new space for the group, which was a commerce capability. First of all, what is that? How do we build it? What are the products? What's the service layer? What's the go-to-market?
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