Decoder with Nilay Patel
How influencers are changing advertising with Digitas CEO Amy Lanzi
Amy Lanzi
We are very careful on how they should be spending and does it right for the brand itself and understanding the risk reward. I think brand safety is a thing there. There's a lot of changes there. And so for brands, we talk about like, is this right for your brand? And what does that mean for you? And we're very clear on that.
0
💬
0
Comments
Log in to comment.
There are no comments yet.