How influencers are changing advertising with Digitas CEO Amy Lanzi

3281.897 - 3303.565 Nilay Patel

I see a lot of platforms algorithmically pushing everything towards the same look, the same feel, the same formats. It feels like we've lost a lot of creative differentiation through the algorithmic platform era. Advertising is not standing out. Are your creatives frustrated? Are they worried that they're being asked to kind of make the same stuff expressed in 50 different platforms?