How influencers are changing advertising with Digitas CEO Amy Lanzi

294.744 - 318.798 Amy Lanzi

Yes, okay, so Digitas is an agency inside of Publicis Group. We are a modern marketing agency versus advertising, which is very important. Our value prop to our clients is around delivering networked experiences. What that means is how do we know more about them to earn the right in their own network? So that means the network of you, all the channels, all the places you spend time.