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Decoder with Nilay Patel

How influencers are changing advertising with Digitas CEO Amy Lanzi

2084.388 - 2105.742 Amy Lanzi

And brands that are doing that are really overcoming some of the things that may turn them off completely from the model on YouTube, for example. I think some of the things that are happening on TikTok shop is also really interesting in terms of how now expensive it's gotten. It used to be free. Now it's gotten very expensive to sell things on TikTok, which we knew was going to come.

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