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Decoder with Nilay Patel

How influencers are changing advertising with Digitas CEO Amy Lanzi

1645.495 - 1666.626 Amy Lanzi

Interestingly, we did something with Crocs that is right in this, which is the social team found something that influencers made on YouTube in either 2006 or 2007, and some creators remade it. Okay, so just think about that. So I think, and it was an adage and whatever, but I think it's an interesting thing to look at the difference.

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