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Decoder with Nilay Patel

How influencers are changing advertising with Digitas CEO Amy Lanzi

1621.894 - 1639.484 Nilay Patel

Yeah, I'm wondering if the creators are using them interchangeably, because I hear from creators who say things like, I am not an influencer. And I'm wondering if that's a sorting that's coming, whether there's going to be one class of creators on these platforms that has one set of rules and a class of influencers that has a different set of rules.

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