Brand & Butter of Agriculture with Maureen Ballatori

1165.583 - 1186.54 Kristin Demoranville

But I love our small mediums because they need more love from us, both on a technology front and a marketing front, because they are doing this out of a major passion. Could be that they're sharing a generational recipe depending on the product that they're making. So there's a lot more personal effectiveness and you'll be affected personally more so if you're tied to the brand in that regard.