Acquired
Starbucks (with Howard Schultz)
Howard Schultz
I didn't think we earned the right to go to Italy until we were really ready to present ourselves in the best possible way. Because I knew the knives would be out for us in ways that we couldn't even possibly imagine, given the history and the cultural relevance of espresso in the coffee bar. And so we waited and waited and waited until the roastery.
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