Acquired
Starbucks (with Howard Schultz)
Howard Schultz
And so when you say lightning in a bottle, there's a cultural lightning in a bottle, but there's also this ridiculous business model where the way it shows up is your stores, basically from this point forward for all of Starbucks' life, you build a new store, and the profits from that store would totally cover the cost within two years, and often a year and a half.
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