Acquired
Porsche (with Doug DeMuro)
David Rosenthal
So this really was a challenge to build a car that could be affordable enough for the average German person to buy it. And indeed, it was a challenge because the board of Daimler-Benz rejects it. They're like, no, we can't do this. We make expensive cars for wealthy people. They get into a huge fight over this. And Ferdinand ends up leaving the company pretty acrimoniously in 1929.
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