Acquired
Porsche (with Doug DeMuro)
Doug DeMuro
Yeah, the big one. I suspect that the German engineering thing also plays a role. Now, not against BMW and Mercedes-Benz, but certainly against the Japanese. I'm sure their margins are much, much higher than the Acuras and the Lexuses of the world. And they, even though when you really look at it on paper, it doesn't make sense.
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