Nike

8493.624 - 8513.779 David Rosenthal

No, it's all owned by Nike because there's the minimum guaranteed payment. Right. For $2.5 million over five years. That seems like a pittance today. But that was huge. Nobody else was getting that kind of money. So here's the thing, and this was chronicled in the movie. This is absolutely true. Jordan didn't want to work with Nike. Nike was for the second-rate pro players. Jordan wanted Adidas.