Acquired
Nike
David Rosenthal
Bowerman just does this because it's what he wants to do. He had gone on a trip to visit another international track coach in New Zealand a few years earlier. And he discovers the concept of jogging. I don't even know if the word jogging really existed in America at this point in time. The idea of running not to win, but to run for joy or for physical fitness was an entirely foreign concept.
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