Nike

13701.255 - 13735.291 David Rosenthal

When I think maybe part of this, what has happened is Nike can participate in getting their billboards in these other aspects of popular culture, music being... the biggest example of it without having to have rappers be sponsors because how much Nike placement is there in music? A ton. How many songs are there about Michael Jordan to this day or LeBron or Zion or Ja Morant or what have you?