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10572.241 - 10594.207 Ben Gilbert

And this sets the stage for Cheryl joining the company. Because I think, you know, Mark's takeaway from this is like, okay, maybe I don't understand, you know, advertising as well as I thought I did. Like, I thought I didn't like it, but I thought I could be clever and engineer this new thing. And like, actually, let's bring in somebody who like really, really does understand this.