Acquired
Mars Inc. (the chocolate story)
Ben Gilbert
And in comes Brash Forrest, who's like, we're going to do things the most efficient we possibly can. We're going to make the most profit we possibly can. And we're going to distribute as broadly as we can, as fast as we can. In many ways, it feels Bernard Arnault-esque. Like, you guys, look what I learned in America.
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