Mars Inc. (the chocolate story)

1879.562 - 1899.549 Ben Gilbert

He succeeded in reducing the water content of the milk and added the sugar to create a sweet, creamy concoction with no hint of a burned flavor. Better yet, they found that the mixture could be blended with the ingredients of the cocoa bean without spoiling to produce a smooth milk chocolate. Hershey was thrilled. Slightly sour, but distinctly original. The perfect American chocolate bar.