Acquired
Mars Inc. (the chocolate story)
David Rosenthal
Yeah, so it's this super, super long lead time to get a tree to the point where it's productive. And it's a really narrow temperature and climate band that they can be grown in. So as both world consumption and thus production of chocolate has increased hugely over the past decades and climate change is happening, these trees are so sensitive to it, like it's really impacted production.
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