Acquired
Mars Inc. (the chocolate story)
Ben Gilbert
In many ways, they are a pet food company that also makes candy and always has been. I mean, if you look back, it was the year after Forrest Mars founded the UK division is when they bought the first dog food, which was almost immediately cash generative. Totally. That's like the biggest aha moment to me is they've been doing this the whole time, other than the veterinary services.
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