Hermès

3818.416 - 3842.25 David Rosenthal

There's this genius aspect, too, to what Hermes is doing and what Robert's doing with the arts, like these window displays. The Luxury Strategy book talks a lot about this. When you're selling luxury items, they can't just be art. They need to have some utility to them. Yep. You will never see any of these brands, Hermes included, become art galleries. They're not selling paintings. But...