Hermès

3392.563 - 3415.388 David Rosenthal

That's why there was an excess of it, because it was used for bakeries, and bakeries weren't baking as many croissants and pain au chocolat during the war, etc. So there's all this orange packing material. Robert embraces it, and the Hermes orange box is born. This is crazy. I didn't know this until research. Hermes owns this color. You cannot get Hermes orange anywhere else.