Costco

6467.738 - 6486.467 Ben Gilbert

Totally. It's just that Costco has made a trade-off that makes it so that they just have a much simpler operation. And they've got all the downsides that come with the trade-off, no selection, but they get all the upside that comes from it, too. And so this also plays into this labor thing. You can totally pay your employees more when you need less people to generate the same amount of sales.