Joel McDonald
👤 PersonPodcast Appearances
Cool.
Cool.
Alex, thank you. This is, this is an amazing couple of days. Awesome. Thank you. Thank you guys. My name is Joel McDonald. We sell a travel coaching program. We help travelers. I don't know, 40 sales a month.
Alex, thank you. This is, this is an amazing couple of days. Awesome. Thank you. Thank you guys. My name is Joel McDonald. We sell a travel coaching program. We help travelers. I don't know, 40 sales a month.
Exactly.
Exactly.
Okay. Yeah. So that we feel very good about, especially now we've got a lot more clarity. We're on trajectory to... Hit 10 and actually a lot of clarity to hit 15 million this year. Cool. The biggest thing, and it's not necessarily what's stopping us, but what has us really nervous is we've got all of our eggs in one basket. And we're 95% dependent on meta advertising, which works great.
Okay. Yeah. So that we feel very good about, especially now we've got a lot more clarity. We're on trajectory to... Hit 10 and actually a lot of clarity to hit 15 million this year. Cool. The biggest thing, and it's not necessarily what's stopping us, but what has us really nervous is we've got all of our eggs in one basket. And we're 95% dependent on meta advertising, which works great.
We've got it pretty under control, but that could disappear at any moment. Yeah. My thought is diversification. I mean, we could do other paid channels. Those are a lot more expensive. I'd like to diversify a little more with affiliates. That represents about, we've got an aggressive program. It pays $5 to $7 per click. All right. But it's like 1% of our revenue.
We've got it pretty under control, but that could disappear at any moment. Yeah. My thought is diversification. I mean, we could do other paid channels. Those are a lot more expensive. I'd like to diversify a little more with affiliates. That represents about, we've got an aggressive program. It pays $5 to $7 per click. All right. But it's like 1% of our revenue.
You've done reels and topics on creative ways to do affiliates. A, do you think that's a best way to diversify? And B, if so, what are some out-of-the-box strategies to kickstart that?
You've done reels and topics on creative ways to do affiliates. A, do you think that's a best way to diversify? And B, if so, what are some out-of-the-box strategies to kickstart that?
Cool.
Cool.
All right. Thank you. Easy peasy.
All right. Thank you. Easy peasy.
Cool.
Alex, thank you. This is, this is an amazing couple of days. Awesome. Thank you. Thank you guys. My name is Joel McDonald. We sell a travel coaching program. We help travelers. I don't know, 40 sales a month.
Exactly.
Okay. Yeah. So that we feel very good about, especially now we've got a lot more clarity. We're on trajectory to... Hit 10 and actually a lot of clarity to hit 15 million this year. Cool. The biggest thing, and it's not necessarily what's stopping us, but what has us really nervous is we've got all of our eggs in one basket. And we're 95% dependent on meta advertising, which works great.
We've got it pretty under control, but that could disappear at any moment. Yeah. My thought is diversification. I mean, we could do other paid channels. Those are a lot more expensive. I'd like to diversify a little more with affiliates. That represents about, we've got an aggressive program. It pays $5 to $7 per click. All right. But it's like 1% of our revenue.
You've done reels and topics on creative ways to do affiliates. A, do you think that's a best way to diversify? And B, if so, what are some out-of-the-box strategies to kickstart that?
Cool.
All right. Thank you. Easy peasy.