Ari Emanuel

Ari Emanuel, the newest kingpin of combat sports.

One of Hollywood's biggest power brokers.

The straight-talking dealmaker has a reputation for getting what he wants.

I'm back, and you're fired.

Emanuel has worked tirelessly to transform Endeavor into a multi-billion dollar behemoth.

You know Alex?

Yeah, I know Alex.

Yeah.

I think he's great.

I love this book.

Yeah, the book is incredible.

Yeah.

March 29th, when I first came here, I was making 15 cents a mile when I moved to LA.

Went to work at CIA, et cetera, then started the company March 29th on my birthday, almost 31 years ago.

Had this idea about where content was going from George Gilder, who wrote this book like I have for television, and said there's gonna be infinite distribution and then content's gonna be really, really valuable.

And there's going to be many forms of content.

And so we kind of went out and started growing the business and trying to get into every sector of the business.

Made a two horse race with when we quote unquote merged with William Morris.

I think one of my best deals actually, that merger.

And then when Teddy Forsman passed away, bought IMG with Silver Lake who had come into the company and then we were in sports.